Here's Your Plan B

Reading Time: 4 Minutes

Quitter’s Day…Seriously??

I learned something kind of funny this week!

I learned that the second Friday of January is unofficially known as National Quitter’s Day. 

Apparently, research into fitness activity (using data points like Fitbit activity tracking and gym check-ins) shows that the annual New Year’s activity spike (caused by New Year’s resolutions) declines dramatically by the second Friday in January. This happens every year. This year, it was on January 10th.

Who knew this was really a thing?

This makes sense to me. After a couple of weeks, motivation declines and reality sets in. People realize that a resolution they’ve embarked on isn’t compatible with their schedule, or they find that they hate doing it. 

But it's only kind of funny. And it’s not funny at all if it happened to you!

I’ve been there myself. I’ve quit a gym program because I didn’t have the time it required. And, I’ve dropped out of a CrossFit group after injuring myself. 

If you are experiencing a similar fitness resolution setback, I have a suggestion to help you regain traction and move in a positive direction. 

National Reset Day??

Let’s reframe Quitter’s Day as Reset Day!

If your Plan A didn’t work (or currently isn’t working), don’t keep wasting your time and effort. More motivation and willpower are usually not the answer. 

Don’t just double down. Instead, reset and move forward with a new approach.

Good systems beat good intentions every time!

My system of choice is the ThriveLife.

The ThriveLife is a food-first, gym-optional approach to building your own custom-tuned healthy lifestyle. And, it’s designed specifically for busy 50+ guys like you and me.

With the ThriveLife, you can lose weight, get fit, and stay fit without relying on crazy diets or grueling workouts.  In the ThriveLife, food will stop being your worst enemy, and will become your best fitness asset!  

Best of all, you can design your ThriveLife to fit the way your life works! The goal isn’t a fitness program you have to endure. Instead, you’re building a healthy, sustainable lifestyle that you’ll actually enjoy! 

It’s easy to begin your ThriveLife. Here are two quick tips that will revolutionize your fitness: 

Tip #1: Start Moving - Motion is medicine. 

The best scientifically proven way to burn excess body fat is Zone 2 Cardio. (Zone 2 means moving at a pace where your heart rate is 60-70% of your maximum rate.) For most guys, Zone 2 means a brisk walk. At this pace, your body exclusively burns your stored fat for energy. 

Tip #2: Eat Smarter - Your weight loss battle will be won in the kitchen, not the gym! 

The secret to permanent weight loss is to eat smarter, not eat less! The average American’s diet is filled with hidden unhealthy and fat-creating ingredients. It’s the #1 reason why America leads the world in obesity and obesity-related diseases. To eat smarter, stop eating these 6 ingredients today:

• Sugar

• White flour

• White rice

• White potatoes

• Corn

• High Fructose Corn Syrup

When I started following these two tips 10 years ago, I lost 70 pounds in under 7 months. Eating smarter helped me eliminate the primary sources of fat-creation from my diet. And, Zone 2 Cardio provided the most effective fat-burning activity available. 

ThriveLife  =  [More Fat Burn]  +  [Less Fat Creation] 

If you’ve got 30 minutes a day, you can do the ThriveLife.

So, let’s forget about Quitter’s Day and celebrate Reset Day… by building your ThriveLife!

When you’re ready for a real and sustainable fitness transformation, here are three ways I can help you:

#1 - Sign up for this newsletter. Every week, you’ll receive tested, actionable tips and strategies to help you build your own customized version of the ThriveLife that fits your needs, preferences, and personal style. And, it’s free!

#2 - For a Do-It-Yourself approach to the ThriveLife, download your free copy of my new ebook: 6 Smart Moves To Your ThriveLife. Just click the button below.

#3 - When you’re ready to join a community of other busy 50+ Guys building their ThriveLives together, check out my new ThriveLife Transformation course. The ThriveLife Transformation guides you through a 30-day transformation process which includes online video training and daily support and assistance through our online community. Join alone or bring your friends. To learn more about the ThriveLife Transformation, click the button below.

Do You Know Somebody?

Do you know a 50+ Guy who’s struggling with their weight and fitness? Please consider sharing this information with them. Just forward your copy of this email to them. It might change their life!

(Or, give them a free copy of my 6 Smart Moves ebook!)

Thanks for reading this week.

I write this newsletter to make a positive impact on the lives of 50+ Guys and their families. If you found this information useful, please consider subscribing to receive new editions each week.

If you’d like to share a thought, a question or comment with me, you can simply reply to this email. I’d love to hear from you!

Follow me on the socials for daily tips and strategies for living your ThriveLife: